Introducing ONE SSP CTV: Revolutionizing Connected TV Monetization & FAST Distribution

ONE SSP CTV is more than just a cutting-edge Supply-Side Platform (SSP) for Connected TV publishers—it’s the foundation of a new era in television monetization and distribution. Built on the latest adtech innovations and powered by Artificial Intelligence, ONE SSP CTV ensures 100% fill rates, smarter yield optimization, and sustainable growth for content owners.

But in today’s rapidly evolving media landscape, monetization alone isn’t enough. That’s why ONE SSP CTV is fully integrated into the View TV EDEN approach, delivering broadcasters and content studios a complete, walled-garden environment for FAST distribution and CTV monetization. With EDEN, you don’t just participate in the streaming economy—you control it.


Maximizing Sales With First-Party Intelligence

At the heart of ONE SSP CTV is advanced data management, harnessing the power of first-party data to give advertisers what they value most: precision. By passing rich audience insights directly to demand partners, we enable advertisers to target with confidence while increasing sales rates and CPMs for publishers.

Every impression is optimized in real time through AI-driven algorithms that balance placement, frequency, and pricing to ensure maximum revenue—delivering publishers consistent, measurable growth.


Distribution Reinvented: The View TV EDEN Advantage

Traditional FAST distribution is plagued by daisy-chained SSPs, fragmented reporting, and reduced yield, leaving broadcasters and studios with limited control over their own content. The View TV EDEN approach changes that.

Through EDEN, channels are delivered into a secure walled garden where content owners maintain full authority over:

  • Where their channels are distributed across FAST platforms and devices
  • How their ad inventory is valued and sold
  • Which demand sources they connect with, eliminating unnecessary intermediaries
  • How performance is measured and optimized with transparent, real-time reporting

This ensures broadcasters and studios can protect their brand, maximize revenue, and retain ownership of their content economics while benefiting from global FAST distribution at scale.


Key Benefits of ONE SSP CTV + EDEN

  • 100% Fill Rates – Every ad slot monetized, no wasted inventory.
  • AI-Driven Monetization – Intelligent optimization of pricing, placement, and targeting.
  • Advanced Data Management – Unlock the value of first-party data for stronger demand.
  • Walled-Garden Control – EDEN empowers broadcasters with distribution ownership and transparency.
  • Seamless FAST Distribution – Deliver your channel to leading FAST platforms without losing control.
  • Revenue Sustainability – Eliminate daisy-chains and protect your yield with direct-to-demand access.

Take Back Control of Your Content Economics

With ONE SSP CTV and the View TV EDEN approach, content studios and broadcasters are no longer at the mercy of fragmented ad tech chains or opaque distribution models. Instead, they gain a direct path to sustainable revenue, audience reach, and long-term content value.

The future of CTV and FAST belongs to those who control both monetization and distribution. ONE SSP CTV with EDEN puts that control back where it belongs—in the hands of broadcasters and studios.

Contact us today to learn how you can unlock the full potential of your content with ONE SSP CTV and View TV EDEN.


Discover more from ONE SSP

Subscribe to get the latest posts sent to your email.

One thought on “Introducing ONE SSP CTV: Revolutionizing Connected TV Monetization & FAST Distribution

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Back to top