Ad-Ops from ONE SSP – Are you tired of fragmented ad operations, lost revenue, and inefficient ad serving? Our Single-Point SSP revolutionizes the way CTV broadcasters, OOH distributors, and streaming television platforms manage their ad inventory. With cutting-edge features like:
- Expert CTV Ad-Ops management with a global team of 24/7 365 specialists,
- 144B ad-requests flow through our triple 9 SLA ONE SSP infrastructure every month,
- >340 origin broadcasters depend on ONE SSP to deliver end-point revenues,
- >2,100 different audience end-points with full addressability and first-party data,
- VAST 4.2 compliance and intelligent podding for seamless ad integration,
- Open Real Time Bidding Integration – oRTB – For driving yield,
- Unlimited Scalability using elastic cloud infrastructure to respond to audiences FAST,
- SSAI with data integrity, ensuring ad quality and preventing injection, stacking, and leakage,
- Real-time dashboards with clean first-party data for actionable insights,
- FAST payouts no more waiting 60-90 days with the ability to draw down revenues in days,
- Integrated SSAI Fees, stop paying to play, maximize your revenue potential,
Our SSP transforms Ad-Ops into a strategic revenue engine, empowering you to:
- Boost ad revenue with precision-targeted ad serving,
- 247 IVT Monitoring protecting our upstream demand partners & broadcaster clawbacks,
- Enhanced ad quality UX with robust SSAI, dynamic AVOD transcoding and data integrity,
- Gain real-time visibility into ad performance and inventory,
- Accelerate cash flow with full integration in tot ehADX DirectAds infrastructure with no hidden fees,
Experience the power of a purpose-built SSP for FAST/CTV, OOH, and streaming television platforms. Partner with us to unlock unparalleled revenue growth and take your AdOps to the next level.
“ONE SSP is optimized for Premium Content, FAST channels & OOH opportunities that embrace the transparency & accuracy of data that DSP’s demand and deserve.”.
– Head of Content, The Weather Channel
AdOps Reimagined: Traditional → Programmatic → ONE SSP
How ONE SSP turns Ad Operations into a unified, transparent, revenue-driving engine for FAST/CTV
| Traditional TV Ad-Ops | Programmatic CTV AdOps | ONE SSP CTV & OOH Ad-Ops |
| • Manual trafficking, campaign setup, pacing, and reporting • Excel-heavy processes and siloed systems • Long payout cycles (60–120 days) • Back-office ‘plumbing’; limited strategic impact | • Automation via DSPs/SSPs and exchanges • Data-driven targeting & optimization with custom reporting • IVT issues and standards compliance (IAB, VAST) • Still fragmented across vendors; troubleshooting-heavy | • Single-point SSP purpose-built for FAST/CTV • VAST 4.2–compliant ad serving & intelligent podding • SSAI with data integrity → prevents injection/stacking & leakage • Real-time dashboards with clean first-party data • FAST payouts and low or zero SSAI fees • Turns AdOps into a strategic revenue engine |
Why ONE SSP Redefines AdOps
- ✓ Improved ad quality → prevents injection & stacking
- ✓ Reduced latency → eliminates brute-force ad calls
- ✓ Enhanced transparency & control for publishers
- ✓ Increased efficiency → streamlined campaign delivery
- ✓ Revenue optimization → higher yield vs. legacy FAST
- ✓ Strategic merger & partnerships position ONE SSP as a CTV leader
ONE SSP: Transforming Ad-Ops from cost center to revenue powerhouse for FAST/CTV, slashing SaaS fees, boosting profitability, and delivering agency-direct pricing whilst removing multiple commission fees.
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