Vizio Ads is smashing it in CTV. The Smart TV maker VIZIO has used its advertising services to help a leading video game company reach consumers who did not see its promotional campaign on traditional television, achieving a total incremental reach of nearly 22% for console owners. Like…
Redbox is up for sale - Chicken Soup for the Soul Entertainment is in “active discussions” for a potential sale as the company wrestles with an increasingly dire financial situation. The company, which owns Crackle and Redbox and a myriad…
Peak TV is over a different Hollywood is on the horizon.
The world of television has witnessed a remarkable transformation over the past few years, driven largely by the rise of streaming services and the increasing popularity of cord-cutting. While these changes have given viewers more options than ever, there is…
FAST Channels Are Driving Content Companies to the Brink - Picture this: you're a content company, cruising along in your reliable old sedan, making decent money from your shows and movies. Then, along comes the shiny new sports car of…