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FAST Channels change broadcast landscape - A report, Free Ad-Supported Streaming TV: Why More Advertisers (and Consumers) Are Going F.A.S.T., from Comcast Advertising, the advertising division of Comcast Cable, highlights the rise of Free Ad-Supported Streaming TV (FAST) and its value…
Kapang is a Connected TV platform delivering more than 400 FAST & subscription channel services to viewers in the UK and USA using an internally developed private content distribution network (CDN), BroadcastCDN, to provide broadcast-grade encoding, delivery & monetization from…
Brits set £20 limit on streaming spend - A new report has found that streaming is dominating the UK TV landscape, but that Brits have a hard cap when it comes to paying for SVOD services. According to The Trade…
Media Companies need to pay more attention to FAST, quickly. Free ad-supported streaming TV services will only become more attractive promotional channels as consumers minimize entertainment expenses amid inflationary pressures. Brands can no longer afford to allow FAST services to…
FAST Wars encapsulate the competitive rush in the Free Ad-Supported Streaming TV industry to deploy broadcast services over IP-connected devices. Content Owners and Broadcasters have identified FAST as an economical strategy to enhance and shift their revenue streams from dwindling…
